We Now Carry Powerbar Drink, Gels, and Bars

Now that Powerbar is a major sponsor of the Ironman triathlon and will be the gel and drink on course at all the ull and half Ironman races this year, our customers have been looking for some of their products to test and get acquainted with.

Most athletes will be anxious to try the Perform Sports Drink. The C2MAX dual source energy blend with its 2:1 glucose to fructose ratio is supposed to deliver the sugar to the muscles up to50% faster than standard single carb’ drinks. (Apparently, discerning Scotch drinkers go with single malt, but with sports drinks you are better off going with the blended variety).

Besides the energy drink, we also now carry Powergels and some of the smoothie flavored Powerbars.

At Everyday Athlete we are excited to add Powerbar to our selection of nutrition products from Clif, Gu, and Hammer.

PowerBar Energy Gel — key features:

• Provides more energy to muscles with C2MAX
• Contains 200mg sodium vs. average leading competitors' 50mg sodium.
• No preservatives or artificial flavors
• 100 calories per packet

20 oz. of Ironman PERFORM sports drink mix—key features:

• 30 grams of carbohydrates
• 400 mg of sodium, a key electrolyte lost in sweat
• 150 calories
• Great light taste
• 52 servings per canister

Minimal Training Shoes

Have you sometimes wondered what all the hype’s about regarding barefoot running and low profile shoes? Though there is precious little scientific or clinical information on the benefits and perils of making the switch, many runners are giving it a try if for no other reason than to see what it is they might be missing.

Athletes spend so much time and energy working to get strong quads, calves, and cardiac muscles, it just seems natural to try and strengthen the little muscles that support their arches and ankles. So that is why we now carry a large array of light running shoes. We want our customers will be able to unleash their inner Kenyan. Barefoot “toe shoes” or flat-as-a-pancake slippers clearly are not ready for primetime, however we think most everyone can benefit from spending one or two days a week in lighter shoes. Whether it’s for a fast “tempo-run”, track practice, or a long run, lighter shoes will put a little spring in your step and a smile on your face.

At Everyday Athlete we have plenty of our best selling light shoe the Brooks Launch, as well as the eco friendly Brooks Green Silence. From Nike we have the Free Run 2+ and from Asics we have both the Hyperspeed and the slightly more substantial Skyspeed. Saucony makes a bunch of light shoes, the best of which is the Mirage. Two new additions to our light shoe collection are the K-Swiss Blade Lite and the OVWA from Zoot. The latter two are marketed mainly to triathletes but are great shoes for any runner looking for light, smooth shoes that promote a quick natural stride.

For more of Wade's thoughts on Barefoot running, check out his blog post titled, The Emperor Has No Shoes